Best BFCM eCommerce Deals for 2023: 7 Tools Worth Grabbing
A roundup of the top seven Black Friday and Cyber Monday deals for anyone looking to start or grow an eCommerce business in 2023, from WooCommerce extensions to Amazon seller tools.
WooCommerce Extensions: Load Up While They're Cheap
If you're planning to launch an eCommerce store in 2023, WooCommerce should be on your radar. The platform itself is completely free, but the real power comes from its ecosystem of paid extensions. During Cyber Week, many of those extensions see significant discounts — WooSubscriptions, for example, drops from $200 per year down to $119.
Here's a pro tip worth knowing: if you buy a WooCommerce extension during Black Friday week, the company will typically run another sale the following year. You can't renew your old license at the sale price, but you can purchase a brand-new license and simply swap out the old license key on your site. Everything continues working smoothly. This trick actually works with a lot of WordPress plugins, so keep it in mind whenever renewal season comes around.
Solid Affiliate: Run Your Own Affiliate Program on WordPress
One of the smartest ways to drive revenue for an eCommerce store is to launch an affiliate program, and Solid Affiliate makes that dead simple inside WooCommerce. During this sale, they're offering 50% off all plans.
What makes Solid Affiliate stand out is that it runs directly on your WordPress installation. That means no recurring monthly fees to a third-party platform, and no one takes a cut of your sales. Setup is straightforward, and the product has only gotten better over time. If you're running a WooCommerce store and want affiliates promoting your products without eating into your margins, this is one of the most cost-effective ways to do it.
Iconic WP: The Best WooCommerce Extension Bundle
Iconic WP has quietly built what many consider the top-of-the-line collection of WooCommerce extensions. During this sale, you can grab any individual plugin for just $49, or pick up their All Access Club for $179 — which includes 14 different extensions.
The bundle covers a wide range of functionality, from design enhancements to practical add-ons like local delivery scheduling and product bundling. If you're serious about building out a WooCommerce store, the All Access Club is a strong value. Buying these plugins individually would cost significantly more, and having access to the full suite means you won't need to hunt for third-party solutions as your store grows.
Shopify: Three Months for $1/Month
Shopify is running one of its most aggressive promotions: $1 per month for three months, which essentially gives you the rest of 2022 and early 2023 to build out your store before committing to full pricing. That's plenty of time to set up your products, configure your storefront, and test everything before a proper launch.
There's always a healthy debate between WooCommerce and Shopify. Owning your own platform on WordPress gives you full control, but Shopify brings undeniable advantages in ease of use, security, speed, and scalability. There's a reason some of the biggest online stores in the world run on Shopify. If you value a hands-off hosting experience and want to focus purely on selling, this deal removes almost all the financial risk of trying it out.
Jungle Scout: Essential Tools for Amazon Sellers
For Amazon sellers, Jungle Scout is offering 20% off their suite of tools. There are two main options: a comprehensive training course at $1,000 for complete beginners, or the Professional plan at $279 for sellers who already know the ropes and just need better tooling.
The Professional plan includes a keyword rank tracker so you can monitor how your products perform in Amazon search results, plus a product listing builder designed to optimize your listings for maximum conversions. Perhaps most importantly, Jungle Scout lets you research the competitive landscape before you invest in inventory. Before you order a pallet of lunchboxes to store in your garage, you can check whether that product category is even viable — how saturated the market is, what the margins look like, and whether there's realistic demand.
Impact Radius Starter Edition: Affiliate Marketing at Scale
Impact Radius is a heavyweight in the affiliate marketing space, typically costing several thousand dollars a year — their Pro plan runs $2,500 per month. But they've recently launched a Starter Edition at just $30 per month, making enterprise-grade affiliate management accessible to smaller eCommerce businesses.
The Starter Edition includes native integrations with Shopify, BigCommerce, WooCommerce, Adobe Commerce (formerly Magento), and Squarespace. The biggest advantage of a platform like Impact is network effects: there are already thousands of affiliates on the platform actively searching for products to promote. You don't have to recruit affiliates — they come to you.
The trade-off is that Impact takes a 3% cut of affiliate-generated revenue. That makes it less cost-effective than a self-hosted solution like Solid Affiliate. But if you're currently making zero affiliate sales, 3% of nothing is still nothing. The platform's built-in affiliate discovery can jumpstart a revenue channel you might never build on your own.
Zen Arbitrage: The Wildcard Book-Flipping Tool
This one is genuinely unusual. Zen Arbitrage claims to help you find cheap books on Amazon and resell them on the same platform for a profit. The concept sounds almost too simple — buy a book for $3.71, turn around and sell it for $29 — but they have data to back it up.
The pricing is steep at $679 per year during this sale (normally $1,200), and there's a free trial available if you want to test the waters before committing. The tool includes training materials that walk you through the entire process. It's the kind of product that's hard to evaluate without trying it — the concept of arbitraging books on a single marketplace is bizarre enough to be either genius or completely impractical. If nothing else, it's one of the more creative eCommerce tools out there.
Watch the Full Video
Prefer watching to reading? Check out the full video on YouTube for a complete walkthrough with live demos and commentary.